by Killian | 30 Aug 2020 | Ecommerce, Google Analytics |
Not sure which is better to use for benchmark metrics – Sessions or Users? Trying to work out why Google Analytics is reporting different conversion data than another platform e.g. Shopify Analytics or Facebook Campaign Manager? Or are do you want to combine...
by Killian | 12 Apr 2020 | Ecommerce |
Summary of Best Practices This is this is the essence of what you need to learn from this article: NEVER use campaign tracking for internal links from one page to another on your site. Use event tracking (article link) or Internal Promotions (GA documentation link)...
